Advantech, Carrefour Taiwan and Intel Team Up for Building Taiwan’s First Intelligent Hypermarket
What’s the secret?
Carrefour Taiwan team is always thinking about the customers: how to improve the service quality? How to achieve zero-customer-complaints in each store? How to make shoppers enjoy every moment in Carrefour Taiwan stores?
Carrefour Taiwan came to Advantech and told us, their priority in making each strategical decision is all about customers. Seeing the global retail industry is revolving, Carrefour Taiwan knows they have to go further and to lead customers to go beyond traditional retailing.
“The core is to deliver better service to our customers.” Rami Batieh, the CEO of Carrefour Taiwan said to us during his first visit to Advantech Linkou IoT campus.
This is the starting point where we begin to discuss with Carrefour Taiwan team how to create real value to shoppers who does shopping in hypermarkets and supermarkets.
Solve the “Lack of Staff” Problem
Enhance Total Customer Satisfaction
The Customer Feedback System successfully implemented at over 100 Carrefour hypermarkets and convenience stores throughout Taiwan. The system immediately and precisely provides store managers and the head office with the visibility of service quality of every cashier at every Carrefour store in 5 areas. The rating contributes to not only on each cashier’s service, but also accumulate to store managers, regional managers and overall Carrefour Taiwan’s service quality. This system aligned with Carrefour Taiwan’s strategy “zero-customer-complaints”. So that Carrefour Taiwan can create an even more pleasant and enjoyable shopping experience for shoppers.
Comfortable Environment and Better Shopping Experience
In Carrefour Taiwan, each store manager owns and manages several digital signage display contents every day inside their store. When it is during promotion or holiday season, how to deliver the right promotional message at write time is important. Signage is an efficient communication tool between Carrefour Taiwan and shoppers. A stable and secure signage CMS is crucial. With Advantech’s content broadcast system- WebAccess/IMM, any Carrefour Taiwan branch store manager can simultaneously manage the promotional contents on dozens of digital signages. The head office is also able to remotely manage client devices in just one go via cloud to enhance work efficiency.
Solution Integrated on Retail Cloud Platform - UShop+
HungSheng then continued: “The UShop+ solutions perfectly combines Intel-edge server to provide Carrefour Taiwan a more stable and secure system, for real-time selling status, shopper traffic flow, shopper behavior, as well as the air quality analysis information.”
When everyone is asking why and how Amazon Go presages a new era of smart supermarket, how the Internet of Things (IoT) will impact retail industry, and how to build a unmanned store? Carrefour instead focuses on its one simple ambition: making Carrefour the preferred retailer wherever it operates. This brings all the questions back to the core of retailing: customers and service. In believing of better shopping experience and excellent customer service are the core foundation for a successful business, Carrefour Taiwan continues to improve itself in all factors that relate to customer satisfaction. Advantech, as the core intelligent retail solution provider for Carrefour Taiwan, continues to cooperate with Intel to deliver a better solution service for Carrefour Taiwan as well as its customers.
MC.Chiang, Associate VP of Service IoT, Advantech(left), Rami Batieh, CEO of Carrefour Taiwan (center) and Jason L.S. Chen, the Vice President of Sales and Marketing Group and Managing Director of Asia Tech Ecosystem INTEL together announced the accomplishment of Taiwan’s first smart supermarket in July 2017.